Senior Manager eCommerce Analytics Remote

<strong>Senior Manager eCommerce Analytics<br><br></strong><strong>Be part of the winning team! Beacon is aiming to be the #1 building amterials distributor in North America, and we need YOU to get there.<br><br></strong>Joining Beacon Building Products as a <strong>Senior Manager eCommerce Analytics </strong>means becoming part of a values-driven organization. Our core principles guide everything we do: putting people first, prioritizing safety, doing what's right, taking pride in our work, continuously improving, and making significant strides towards a more sustainable future.<br><br>Be part of BUILDing a better tomorrow with Beacon, a leading Fortune 500 distributor of roofing materials and complementary building products in the United States and Canada. At Beacon, you'll be part of a company committed to making a difference.<br><br><strong>What You Will Earn<br><br></strong><ul><li>Competitive Pay with Bonus Eligibility: We make sure that your hard work is recognized.</li><li>Medical, Dental, and Vision Benefits: Experience the peace of mind that comes with our comprehensive benefits package designed to prioritize your well-being. </li><li>Employee Stock Purchase Plan (ESPP): Bolster your financial growth. Invest in your future and become a stakeholder by purchasing company shares at a 15% discount twice annually. </li><li>401(k) Match: Ensure a secure future with fair matching of your retirement contributions. </li><li>Paid Leave: Recharge and find work-life balance, flexible parental leave for quality family time, generous sick leave, and enjoy paid time off, company holidays, and floating holidays to unwind and pursue personal interests.</li><li>Paid Training and Advancement Opportunities: Open doors to exciting possibilities by engaging in our dynamic learning programs, which include the opportunity to earn valuable certifications.<br><br></li></ul><strong>What You Will Do<br><br></strong>The Senior Manager eCommerce Analytics is responsible for driving all online business intelligence of Beacon?s eCommerce B2B website. The successful candidate will have complete ownership of online business reporting, building reporting/analytics tools, and business intelligence initiatives that mine insights to drive action and growth. The Sr. Manager, eCommerce Analytics will own three major areas of responsibility:<br><br><ul><li>Identify <li>Manage the ongoing and ad hoc business analysis requests from partner teams, using data science to support a deeper understanding of online customer behaviors.</li><li>Develop industry leading data visualization and insight generating capabilities, inclusive of managing the day-to-day relationship with site analytics providers Quantum Metric and Google Analytics. <br><br></li></ul><strong>Analysis<br><br></strong><ul><li>Act as a business partner to help develop strategy through data driven analytics and insights.</li><li>Utilize GA4, Quantum Metric, and internal sales data to identify customer behavior and opportunities.</li><li>Evaluate site traffic, visitor behavior, and conversion paths to help improve site design and customer adoption.</li><li>Ideate and analyze A/B testing results along with optimization activities defining journeys and marketing tactics that are aligned to or accelerate achievement of business objectives.</li><li>Provide insights around key performance indicators such as customer activity and sales trends.</li><li>Scope business analytics needs, define data structures needed for reporting, locate data sources and identify solutions for data automation.</li><li>Analyze cross-channel, customer, and transactional data to determine the value of marketing efforts across all trackable customer touchpoints.<br><br></li></ul><strong>Reporting<br><br></strong><ul><li>Utilize disparate data sources (SQL data warehouse, Tableau, Cognos, Google Analytics, Quantum Metric, Similarweb, and others) to provide timely and accurate recurring and ad-hoc reports.</li><li>Leverage data modeling techniques to deliver meaningful insights by developing and maintaining Data Studio and/or Tableau dashboards across digital analytics.</li><li>Visualize data to make insights easy to consume for non-technical audiences.</li><li>Partner with the Sales <li>Develop and deliver reporting to Executive leadership.<br><br></li></ul><strong>Participate In Other Key Sales <br></strong><ul><li>Support sales <li>Assist with customer/sales data mining to provide actionable insights leadership.</li><li>Utilize Excel, Tableau, Cognos, and other tools to rapidly develop data models.</li><li>Develop product market share analysis.</li><li>Participate in geospatial analysis for market targeting.</li><li>Other duties as assigned.<br><br></li></ul><strong>What You Will Bring<br><br></strong><ul><li>Strong analytics skills, attention to details, and professionalism. </li><li>8-10 years of experience in digital analytics platforms such as Google Analytics, Adobe Analytics and Quantum Metric.</li><li>Previous experience providing site analytics for a major eCommerce site (Top 50 retailer or B2B preferred).</li><li>1-2 years of direct people leadership.</li><li>Bachelor?s degree in Business Administration, Finance, Economics, Statistics, or related fields.</li><li>Proficiency in web analytics programs such as GA4, Adobe Analytics, or Quantum Metric. </li><li>Advanced experience with excel (pivot tables, formulas, macros, etc.). </li><li>Working knowledge / understanding of data warehousing and relational databases.</li><li>Experience mining data from ERP systems.</li><li>Tableau Desktop experience preferred.</li><li>Awareness of agile/scrum.</li><li>Ability to communicate clearly at various levels within the organization.</li><li>Up to 10% travel may be required (Training, conferences, workshops as needed).</li></ul>

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