Amazon Brand Manager - International Expansion

About Harry's

Harry's Inc. is building a modern CPG company by putting people first and delivering against real unmet consumer needs.

The company's flagship brand - Harry's - was founded by Jeff Raider and Andy Katz-Mayfield in 2013. After successfully launching and scaling Harry's, Jeff and Andy saw an opportunity to bring their experience building Harry's to other CPG categories where the consumer has also been historically underserved.

Harry's Inc. has grown significantly over the last ten years, and is now made up of four brands - Harry's, Flamingo, Lume, Mando - and Harry's Labs, the company's incubation and M&A engine. The company employs more than 900 people across the U.S., U.K. and Germany, and is the largest CPG company built in the last 20 years.

At Harry's Inc, our mission is to Create Things People Like More - whether it's a product, an experience, or an internal tool, we believe in making the things around us better for our customers, and our team.

Our mission... extends beyond customers and team, to the community broadly. We believe that the best business models make a positive impact. So, we set aside 1% of sales across Harry's, Flamingo, and Lume to support our social mission, including through donations to our nonprofit partners.

At the end of the day, the key to our success is our amazing people. From chemists, mechanical engineers, CX associates, to creative directors, sourcing managers, and logistics specialists, the Harry's team is composed of some of the most brilliant, diverse, and humble people you'll ever meet. Our company is a place of inclusion, innovation, and deeply ingrained values.

Position Overview The Amazon Brand Manager - International Expansion is a highly collaborative role responsible for overseeing and optimizing our Amazon business operations in new international markets, first up: Canada! You will work closely with cross-functional teams and external partners as part of a small, agile team focused on aggressively growing Amazon businesses across various geographies. The ideal candidate will have extensive experience with Amazon Seller Central for International Geographies, a deep understanding of compliance and Terms of Service (TOS), and a proven track record of successful product launches in new geographies. This role requires a proactive and detail-oriented professional capable of navigating the complexities of international expansion while maintaining operational excellence.

Key Responsibilities
? Own P&L responsibility for Amazon Canada, including budgeting, financial metrics, and revenue forecasting.
? Manage the Amazon Seller Central backend for Amazon Canada to maintain compliance and account health metrics.
? Manage an agency to support future International expansion for future launches.
? Implement Amazon growth strategies and SEO to maximize CVR, drive top-line sales, cost reduction, and profitability in new geographies.
? Perform daily upkeep of Amazon Canada product listings, monitoring best seller badges, sales trends, reporting, competitor activity, and inventory levels to optimize each ASIN.
? Proactively communicate and problem-solve issues as they arise, including ASIN setup, deal eligibility, staying ahead of resellers, and more to ensure listings remain fully optimized internationally.
? Collaborate with cross-functional teams for brand operations, including product development, assortment, and promotional strategies tailored to international markets.
? Conduct market research to identify growth opportunities and coordinate with marketing teams to drive external traffic and awareness in new geographies.
? Ensure compliance with local regulations and Amazon TOS in all international markets.
? Work closely with the Amazon PPC Manager to analyze key metrics such as ACoS, RoAS, CTR to optimize PPC performance and marketing data to maximize ROI and operational efficiency in international markets.

Qualifications
? Bachelor's degree in Business, Marketing, International Relations, or related field.
? Minimum of 3S years of experience in Amazon Seller Central management, with a focus on international markets.
? Proven experience in launching products on Amazon in new geographies.
? Expertise in Amazon TOS, compliance, and international regulations.
? Strong understanding of Amazon SEO best practices and keyword optimization.
? Solid understanding of PPC analysis, though hands-on experience is not required.
? Entrepreneurial self-starter with a proactive approach to identifying opportunities and driving improvement.
? Insatiable curiosity and motivation to constantly expand knowledge and expertise.
? Ego-free team player willing to take on any task, big or small, in service of shared goals.
? Resilient and agile mindset that adapts seamlessly to the ever-evolving nature of the Amazon marketplace.
? Experience in inventory management and forecasting.
? Exceptional data analysis and problem-solving skills.
? Excellent communication and organizational skills.

Benefits and perks
? Medical, dental, and vision coverage
? 401k match
? Equity in Harry's
? Flexible time off and working hours
? Wellness and L&D stipends
? 4 weeks sabbatical after 5 years, 6 weeks after 10 years, and 8 weeks after 15 years
? Up to 20 weeks of pregnancy leave and up to 16 weeks of parental leave
? Fun IRL and virtual events including happy hours, team building events, and parties on our rooftop
? Free products from all of our brands

Harry's is committed to bringing together individuals from different backgrounds and perspectives. We strive to create an inclusive environment where everyone can thrive, feel a sense of belonging, and do great work together.

Harry's is an Equal Opportunity Employer, providing equal employment and advancement opportunities to all individuals. We recruit, hire and promote into all job levels the most qualified applicants without regard to race, color, creed, national origin, religion, sex (including pregnancy, childbirth and related medical conditions), parental status, age, disability, genetic information, citizenship status, veteran status, gender identity or expression, transgender status, sexual orientation, marital, family or partnership status, political affiliation or activities, military service, domestic violence victim status, arrest/conviction record, sexual or reproductive health decisions, caregiver status, credit history immigration status, unemployment status, traits historically associated with race, including but not limited to hair texture and protective hairstyles or any other status protected under applicable federal, state and local laws. Harry's commitment to providing equal employment opportunities extends to all aspects of employment, including job assignment, compensation, discipline and access to benefits and training.

We respect the laws enforced by the EEOC and are dedicated to going above and beyond in fostering diversity across our company.

We can't quantify all of the intangible things we think you'll love about working at Harry's, like the exciting challenges we tackle, the smart and humble team you'll get to work with, and our supportive and inclusive culture. That said, our salary ranges are based on paying competitively for our size and industry, and are one part of our total rewards package, which also includes a comprehensive set of benefits and our equity program. The base salary hiring range for this position is $100,000-$120,000, but the final compensation offer will ultimately be based on the candidate's location, skill level and experience.

This role can be done remotely, however there may be location constraints based on where Harry's is registered and able to employ individuals. Please work with your recruiter and your hiring manager to understand any location constraints. We are authorized and able to employ individuals in many, but not all states. If you are not located in or able to work from a state where we are registered or able to employ individuals, you will not be eligible for employment. Please speak with your recruiter to learn more.

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