Media Specialist ? MarTech

Welcome to Liberty Mutual Insurance ? a leading provider of insurance products and services. We are currently seeking a highly skilled and driven Media Specialist ? MarTech to join our dynamic team in driving our marketing technology initiatives to the next level. This is an exciting opportunity for someone who is passionate about leveraging media and technology to enhance our customer experience and drive business growth. As a Media Specialist ? MarTech, you will play a crucial role in developing and executing innovative media strategies that align with our overall marketing objectives. We are looking for a self-motivated individual with a strong background in media and technology, who is ready to take on new challenges and make an impact. If this sounds like you, then we want to hear from you!

Develop and execute innovative media strategies that align with overall marketing objectives.
Utilize media and technology to enhance customer experience and drive business growth.
Stay up-to-date with industry trends and developments in media and technology.
Collaborate with cross-functional teams to ensure seamless integration of media strategies with overall marketing initiatives.
Monitor and analyze media performance, providing insights and recommendations for optimization.
Manage media budgets and negotiate contracts with media vendors.
Continuously evaluate and test new media channels and technologies to identify opportunities for growth.
Develop and maintain relationships with media partners and vendors.
Train and educate team members on media and technology best practices.
Stay informed on competitor media strategies and make recommendations to stay competitive.
Assist in developing and implementing media campaigns and initiatives.
Ensure all media strategies comply with company policies and regulations.
Proactively identify and troubleshoot issues with media campaigns.
Collaborate with data and analytics teams to measure and track media performance.
Contribute to the development of marketing technology roadmaps and strategies.

Liberty Mutual Insurance is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate based upon race, religion, color, national origin, sex, sexual orientation, gender identity, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.

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